Zest 4 Leisure’s working in conjunction with Cardiff Metropolitan University
Stand 310.
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Zest 4 Leisure have welcomed Cardiff Metropolitan University to its SOLEX stand (310).
Zest is working in conjunction with the university on a Knowledge Transfer Partnership. Gareth Barham, Principle Lecturer of Product Design at the university, along with Luke Roberts (Knowledge Transfer Partnership) Product Designer, spoke to visitors to the stand, and saw how Zest exhibits its range of award-winning timber garden furniture.
Zest’s new KTP product developments project team has been focusing on product innovation and customer satisfaction.
Luke said: “KTP enables us to translate consumer insights into tangible product benefits, that ultimately help ensure product longevity and improve user and brand experience.”
Gareth added: “The Knowledge Transfer Partnership is an exciting collaborative project between Cardiff Metropolitan University and Zest 4 Leisure. Its aim is to develop a new range of products for the home garden which will be easy to assemble and meet contemporary needs of homeowners.”
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