"We're pushing smokers next year," said MD Martin Carnaby (pictured on the cover page with the new Tennessee 300 model. "Smokers are massive in the US and Germany but still quite niche in Britain. However we've seen good growth here and think there is potential to go further."

The range chimes well with Landmann's new marketing strategy targeting mid- and up-market consumers with prtemium quality products. "This has gone down extremely well with our garden centres," said Martin, "who are happy to have a quality brand offering outstanding value alongside the existing brand they stock."

Landmann's appopints only stockists who demonstrate a commitment to customer service and projection of the best image in-store. A new retail concept incluiding lifestyle messages and imagery will be rolled out next season to help stockists to create a premium ambience.

As well as the new Tennessee smokers, Landmann unveiled the new top of the range Triton 6.1 Burner PTS+ stainless steel barbecue today, plus new feature-rich Avalon gas barbecues with PTS and an expnaded range of accessories.

Above: the new accessories range on a prototytpe displasy.

Darren Rivers, UK Sales and Marketing Director said: “As usual, we know it will be a very busy show and we are very excited about what we think is our strongest product range to date. Come and see for yourself. We are looking forward to meeting you on stand 340 at SOLEX.”

For more information contact sales@landmann.co.uk